Sofia Vergara is the best-paid actress on TV. She’s also a business maven (money.cnn.com).
“Vergara isn’t hurting for cash. She’s been the highest-paid actress on television for the past six years according to Forbes, with total earnings of $41.5 million in the year ended June. Forbes says that Vergara’s role on ‘Modern Family’ accounts for only a quarter of her income. The rest comes from movie roles, speaking engagements, licensing deals and her own businesses. Her ventures are often aimed at empowerment. ‘As a woman who has been able to build my career through business, business was the most logical way to enable other women,’ said Vergara.”
Indeed, and as with such in a saturated market, attention to a particular niche is often wise:
“The actress got her start in business in 1994, when she noticed there weren’t many agents representing Hispanics in the entertainment industry. Her response was to find a business solution. The result—launched with co-founder Luis Balaguer—was talent management firm Latin World Entertainment (LWE). Los Angeles-based LWE now represents some of the biggest names in Spanish-language TV, and has since expanded into licensing and marketing.”
Much Spanish language TV playing in Central and South American being produced in Miami, suggesting trade is more reciprocal than Orange Don’s populist “America First” alt-rhetoric would suggest: Why Miami is now a hub for Latino TV (wlrn.org, May 2013).
Recent/related stories
- Sofia Vergara confesses she can’t exercise because of her “gigantic boobs” (Latest Picks 3rd August 2017)